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Guides & How-Tos

GA4 setup guide: Google Analytics 4 dashboard and Google Tag Manager conversion tracking on a Johannesburg office desk

13 November 2026

How to set up GA4 and Google Tag Manager conversion tracking without breaking your site

Most small business websites in South Africa either don't track leads at all, or track them twice. Here's how to set up GA4 and Google Tag Manager conversion tracking properly, step by step, without breaking anything. Read the article →

South African service technician checking his business's map listing and 5-star rating on a smartphone on a jacaranda-lined Johannesburg street

13 November 2026

How to set up Google Business Profile properly for a service-area business in South Africa

Most South African service businesses set up Google Business Profile wrong on day one. Here's how to do it properly: hidden address, sensible service areas, verification, categories, reviews and the bits that actually bring in calls. Read the article →